[youtube]http://youtu.be/opiBWKwRNpU[/youtube]

This year the Orlando Sentinel announced its Central Floridian of the Year with a video. Readers watched the video to find out who the Sentinel Editorial Board crowned as the winner.

I filmed, edited, and pitched the idea of announcing this through video to drive video views on our website.

Video turned out great.

Columnist Scott Maxwell sent out this e-mail after it went live:

Check out the full series here, full interviews were shot for each nominee.